Guest posts in Spain are an increasingly used tool for growing brand name mentions, generating web traffic, and rocketing search engine rankings. One of the methods that guest posts use to achieve this is by means of increasing backlinks. Backlinks are when a link in a post to an external website is linked back to. It is important to SEO as these links are recognized as a ‘trust relationship’ between the websites.  This trust is used by the search engines to infer that your site has reliable content. The more backlinks you have to your website the greater the chances